Hospitals, Policy

Johns Hopkins Medicine enters joint venture in Saudi Arabia as healthcare brand expansion continues

Health systems with a high profile have been expanding their brand name through collaborations around […]

Health systems with a high profile have been expanding their brand name through collaborations around the U.S. But given the fact that some of these U.S. hospital brands can attract an international clientele, some have been making moves to expand their brand in emerging markets. Johns Hopkins Medicine’s latest move is a joint venture with petroleum company Aramco, owned by the government of Saudi Arabia. It also runs a semi-private healthcare system.

The Johns Hopkins Aramco Healthcare Company is scheduled to open next month in Dharan, Saudi Arabia, according to a company statement. The collaboration gives Johns Hopkins “an incubator for clinical and scientific progress.” It also offers some population health challenges in the area of chronic conditions, such as obesity and Type 2 diabetes. An estimated 16 percent of its population has Type 2 diabetes, increasing the risk for cardiovascular disease.

Johns Hopkins has been one of the early entrants into non-U.S. markets. It opened a 30-bed cancer center in Singapore in 2000. University of Pittsburgh Medical Center and Partners Harvard Medical International have also expanded their brands to other countries.

Cleveland Clinic has been setting up a hospital in Abu Dhabi over the past few years and is interested in adding a presence in other countries. Last year, Mayo Clinic entered into an agreement with Valurise Health Solutions, or Haorensheng in China. The deal integrates Mayo Clinic programs such as its Healthy Living services like Ask Mayo Clinic triage algorithms into Valurise’s product line for employers and insurers in mainland China, Hong Kong, Macau and Taiwan.

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