MedCityNews.com is one of the fastest-growing sites in healthcare and life sciences. It is the leading destination covering the business of healthcare and life science innovation for decision makers in the healthcare industry. MedCity News offers insight into what’s next and what matters with a mix of breaking news and analysis on startups and established industry leaders, personalities, policies and the most important deals.
Healthcare faces a wave of unprecedented change as the industry works to reduce cost and improve patient care. Today’s healthcare and life science leaders are responding by delivering an intense wave of innovation throughout the industry’s continuum.
Innovative healthcare industry leaders must stay on top of new technologies, new companies, future trends and the latest policies, with a perspective that includes the entire healthcare ecosystem: healthIT, medical devices, health systems, venture investing, mobile apps, biotech and pharma. In this interconnected market, there is no “Silicon Valley” for healthcare but nearly a dozen hubs of healthcare and life science innovation in the U.S. Places like Philadelphia, Cleveland, Research Triangle Park, and Minnesota’s Twin Cities.
Today’s healthcare leaders need trusted insight that tells them what’s next, engages them with their peers and gives them access to experts from across the ecosystem. And, today’s healthcare marketers also need to authentically connect with these innovation-minded, next-generation leaders to be most effective. MedCity Media offers marketers unique online content and social marketing programs and events designed to connect them with these leaders. MedCity Media also offers marketers the opportunity to tap into our deep industry and editorial expertise to develop custom content and unique socially-oriented marketing programs.
“MedCity News views local healthcare and life science industries like communities or (better yet) scenes where national stakeholders want to be insiders: both known and in the know. Our backbone is business news. But it’s deeper than that. We provide intel on business, personalities and policy from healthcare’s innovation hubs. We are best and first. We help make outsiders insiders. We are comprehensive and provide the context and analysis no one else can.”