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Brian Baum

Brian Baum has focused his career on engaging consumers in healthcare. His philosophy is that “change in healthcare” will hinge on the active engagement and participation of individual consumers in proactively managing their health. He believes that the burden falls to industry to develop information, tools and services to allow the health consumer to effectively manage their health. Baum launched a vitaTrackr, Inc., in August, 2011. Previously, Baum served as President of Stayhealthy, Inc. He also was the founding President and Chief Operating Officer of U.S. Preventive Medicine.