ANNOUNCEMENT

MedCity CONVERGE July 9-10 in Philly gathers payers, providers, medtech, pharma, digital health, policymakers & more.

Check out 21 of the best #ifihadglass ideas for Google Glass in healthcare

Check out 21 of the best #ifihadglass ideas for Google Glass in healthcare

May 1, 2013 10:31 am by | 0 Comments

Some of the venture capital investors behind the Glass Collective, a project that will provide seed funding for developers and companies creating apps for Google Glass, said recently that they’re ... Read more

25 ideas on using education, messaging & incentives to drive behavior change in health

25 ideas on using education, messaging & incentives to drive behavior change in health

April 19, 2013 3:11 pm by | 1 Comments

Motivating people to change their health behaviors is a tricky feat, but people sure are trying. In fact, the number of fitness tracking applications and workplace wellness companies that exist ... Read more


Is limited social media guidance from FDA resulting in more violations for pharma?

Is limited social media guidance from FDA resulting in more violations for pharma?

April 3, 2013 3:36 pm by | 1 Comments

While the lack of FDA guidance on social media has kept some medical companies away from online channels where patients are gathering. But that fear may not be as real ... Read more

For daily dish from investors, look no further than these 10 VCs on Twitter

For daily dish from investors, look no further than these 10 VCs on Twitter

March 15, 2013 5:05 pm by | 6 Comments

These days, you don’t have to score a meeting with an investor to find out his interests, his advice and what he thinks about the latest trend in the industry. ... Read more

Welcome, @Sebelius, to the world of 140 characters

Welcome, @Sebelius, to the world of 140 characters

March 11, 2013 5:53 pm by | 0 Comments

Hello Twitterverse. I’m looking forward to reaching out to you and talking about the great work happening at @hhsgov twitter.com/Sebelius/statu’– Kathleen Sebelius (@Sebelius) March 11, 2013She sent her first tweet ... Read more

Who manages social media at hospitals? Survey says it’s still a part-time effort for most (infographic)

Who manages social media at hospitals? Survey says it’s still a part-time effort for most (infographic)

March 11, 2013 1:19 pm by | 8 Comments

While as many as 90 percent of hospitals use social media, it’s still a part-time effort for most of them, according to a survey of small and large hospitals, and ... Read more

Is Vine the newest and coolest tool in hospitals’ social media repertoires?

Is Vine the newest and coolest tool in hospitals’ social media repertoires?

March 5, 2013 12:00 pm by | 2 Comments

Now that Pinterest and Instagram seem to have solidified spots in hospitals’ social media lineups, let’s talk about a new app that’s finding traction among brands, including a few hospitals.Twitter’s ... Read more


The novelty of live tweeting surgeries was wearing off — until this c-section

The novelty of live tweeting surgeries was wearing off — until this c-section

February 21, 2013 10:56 am by | 2 Comments

[WARNING: This post contains graphic images and videos]Yes, that is a child just pulled from the womb of its mother. And yes, it’s from Twitter.It’s just one of the graphic ... Read more

Is Twitter a better predictor of the flu than Google and the CDC? Researcher says, yes

Is Twitter a better predictor of the flu than Google and the CDC? Researcher says, yes

January 21, 2013 1:32 pm by | 3 Comments

Everyone in the U.S. who hasn’t been living under a rock is aware that we have been hit by a particularly pernicious flu season.And the key to controlling the influenza ... Read more

Indiana hospital gives Twitterverse a front row seat in the OR for a partial knee replacement

Indiana hospital gives Twitterverse a front row seat in the OR for a partial knee replacement

January 18, 2013 8:39 am by | 0 Comments

Live tweeting a surgery isn’t exactly a novel social media tactic anymore. Since 2009, dozens of hospitals have narrated procedures with 140-character tidbits, from hand transplants to hysterectomies.So it wasn’t ... Read more

Healthcare’s 2012 on Twitter: @Poop_Strong vs. Aetna, Komen caves under criticism & more

Healthcare’s 2012 on Twitter: @Poop_Strong vs. Aetna, Komen caves under criticism & more

December 12, 2012 3:55 pm by | 0 Comments

This year in Twitter brought us that instantly famous photo of President Barack Obama and first lady Michelle Obama, more than 20 million tweets about Superstorm Sandy and the hashtag ... Read more

Parents name newborn Hashtag; likely dooms her to eternal mental distress

Parents name newborn Hashtag; likely dooms her to eternal mental distress

November 28, 2012 1:57 pm by | 0 Comments

 So, this is not a serious healthcare-related post. Be forewarned.But if you are willing to giggle, raise your eyebrows or simply shake your head in wonder, read on.A newborn has ... Read more

#hcsm advice: Tweet early, tweet often, use pictures & be specific

#hcsm advice: Tweet early, tweet often, use pictures & be specific

November 20, 2012 4:42 pm by | 2 Comments

 Be visual. Be brief. Be specific.Those are some of the key takeaways from a new whitepaper on Twitter engagement put together by Track Social, which analyzed 100 major consumer-facing brands ... Read more

40 expert tips for creating great healthcare social media & marketing content

40 expert tips for creating great healthcare social media & marketing content

November 7, 2012 6:03 pm by | 0 Comments

“Don’t overlook the value of syndicated, authentic ‘expert opinion’ content to drive your healthcare marketing strategy.”That was just one of the quotable piece of advice dished out at Content Marketing ... Read more

Get to know ‘Twitter cards.’ It’s another opportunity for healthcare social media

Get to know ‘Twitter cards.’ It’s another opportunity for healthcare social media

October 26, 2012 9:44 am by | 0 Comments

Imagine you could get everything you ever needed ’ news, photos, videos, music, movie trailers, product information ’ without ever having to leave Twitter. Today, we’re all one step closer ... Read more