A review of life science current events reported by MedCity News this week:

10 things that investors like and loathe in entrepreneurs’ pitches. Investors gave thumbs up to the ability to improvise and thumbs down to an infomercial tone at a recent critique of entrepreneurial pitches in Philadelphia.

Two Minnesota hospitals craft authentic social media voice. “The hospitals who are successful are the ones who have really detailed a specific reason they are on Facebook; they detail certain kinds of content or certain ways they want to engage with their audience,” Lewis said. “They are not just on Facebook [for the sake of being on it].”

Athersys, University Hospitals partner for clinical trials of MultiStem for stroke. University Hospitals Case Medical Center will be one of 25 institutions in the U.S. to take part in a phase 2 clinical trial of a stem cell treatment for stroke developed by Cleveland-based Athersys (NASDAQ:ATHX).

Diabetes drug developer Lumena raises $2.5M; compound regulates blood sugar. The new capital means the company can proceed to human tests for its novel type 2 diabetes treatment, which aims to develop a pill to help patients regulate their blood sugar.

How the cloud can improve health and wellness outcomes. That’s because the cloud possesses several key characteristics that make it a huge boon to wellness programs: It’s everywhere, it’s always on and it’s secure and reliable.