40 expert tips for creating great healthcare social media & marketing content

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“Don’t overlook the value of syndicated, authentic ‘expert opinion’ content to drive your healthcare marketing strategy.”

That was just one of the quotable piece of advice dished out at Content Marketing World Health Summit on Wednesday. From avoiding HIPAA violations in social media to making the best use of video in healthcare marketing to using humor – yes, humor – in healthcare content, the presenters at touched on it all.

And, of course, the Twitterverse was there to pick it all up. Check out 40 of the best idea on healthcare social media and marketing from day one of the summit.


[Word cloud from BigStock Photo]

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Deanna Pogorelc

By Deanna Pogorelc MedCity News

Deanna Pogorelc is a Cleveland-based reporter who writes obsessively about life science startups across the country, looking to technology transfer offices, startup incubators and investment funds to see what’s next in healthcare. She has a bachelor’s degree in journalism from Ball State University and previously covered business and education for a northeast Indiana newspaper.
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