Today you make a decision for president.
Tomorrow decide to network with some of the best storytellers in healthcare.
Content Marketing World Health Summit begins Wednesday in Cleveland. The event, hosted by MedCityNews.com, is focused on an area of the healthcare revolution as important as Obamacare or digital health. Tweets, Facebook posts, in-house magazines, video and other kinds of content marketing are key in adding customers, engaging patients and improving medical adherence. Good content means more customers and better Medicare reimbursement. But most people today are still asking one question: How?
The conversation at the health summit will provide those answers. The discussions will be led by thought leaders like Mayo Clinic’s Lee Aase, Boston Children’s Hospital’s Margaret Coughlin and Ogilvy CommonHealth Worldwide’s Buddy Scalera. It brings cool life science startups, health systems of all sizes, elite agencies, global brands and other big thinkers together for a day of empowering and actionable discussions and significant networking opportunities. It’s followed on Thursday with a trio of workshops meant to outline best practices in hospital, B2B and social media content marketing.
There’s still time to join nearly 200 professionals coming to the event. Buy your ticket online or at the event, at the Cleveland Airport Marriott.
And if you can’t make it, keep an eye on MedCityNews.com, which will be reporting live during both days of the event. Also, follow everyone attending via the hashtag #cmworld.
Who will you be networking with when you come? Here’s just a sample of the companies and institutions coming to the event:
A Deep-dive Into Specialty Pharma
A specialty drug is a class of prescription medications used to treat complex, chronic or rare medical conditions. Although this classification was originally intended to define the treatment of rare, also termed “orphan” diseases, affecting fewer than 200,000 people in the US, more recently, specialty drugs have emerged as the cornerstone of treatment for chronic and complex diseases such as cancer, autoimmune conditions, diabetes, hepatitis C, and HIV/AIDS.
- Akron Children’s Hospital
- Bebe Interactive
- BioEnterprise
- Boston Children’s Hospital
- Boston Scientific
- Brokaw
- Case Western Reserve University
- Cleveland Clinic
- Cleveland HeartLab
- Content Science
- Cook Medical
- Covidien
- Definitive Homecare Solutions
- Explorys
- GLC Custom Media
- Hope Health
- Lake Health
- Life Line Screening
- Magellan Diagnostics
- Mayo Clinic
- MediaSource
- Medical Marcom
- Medical Mutual
- MetroHealth System
- MyMedChoice
- Nebulahealth
- Ogilvy Commonhealth Worldwide
- Ohio State University Wexner Medical Center
- Parma Community General Hospital
- Parthenon Publishing
- Rodale Grow
- Standard Register Healthcare
- Sutter Health East Bay Region
- SynCardia Systems
- Thommen Medical
- University Hospitals Case Medical Center
- University of Toledo Physicians
- US Endoscopy
- VITAS Innovative Hospice Care
- Walgreens
- Wyoming Medical Center
- Yale Physicians
