In Huffington Post’s second edition of the most active chief information officers on Twitter, healthcare raised its profile. IT folks across healthcare nonprofits and health systems accounted for 8 percent of the 100 most social CIOs on Twitter.
It shouldn’t be one of the more surprising healthcare marketing trends considering the heightened profile of health IT. Equally important is the increasing comfort level of health systems and other healthcare companies as they have learned from the benefits and pitfalls of healthcare marketing through social media.
The origins of the list go back to a post by Vala Afshar (@ValaAfshar), chief marketing officer for Extreme Networks in 2012 on who to follow on Twitter. Although it proved a popular list, SAP CIO Oliver Bussman pointed out that it didn’t include a single CIO. That gave way to a Top 50 list of CIOs on Twitter, which was accompanied by a list of top 20 CIOs who are rising stars on Twitter. What follows is a much shorter version of Afshar’s list and concentrates on healthcare.
Will Weider (@CandidCIO) is the CIO for Ministry Health and authors the blog Candid CIO
My organization has 1,032 reports with ICD codes that need to be fixed as part of the ICD10 transition. How about yours?
— Will Weider (@CandidCIO) March 21, 2014
John Halamka (@jhalamka) is the CIO for Beth Israel Deaconess Medical Center and authors the blog Life as a Healthcare CIO.
Wearable Computing at BIDMC: Over the past few months, Beth Israel Deaconess has been the pilot site for a new… — John Halamka (@jhalamka) March 12, 2014
A Deep-dive Into Specialty Pharma
A specialty drug is a class of prescription medications used to treat complex, chronic or rare medical conditions. Although this classification was originally intended to define the treatment of rare, also termed “orphan” diseases, affecting fewer than 200,000 people in the US, more recently, specialty drugs have emerged as the cornerstone of treatment for chronic and complex diseases such as cancer, autoimmune conditions, diabetes, hepatitis C, and HIV/AIDS.
Steve Downs (@stephenjdowns) is the CTO and CIO for Robert Wood Johnson Foundation
A conversation w/ Kevin Patrick, @zenchaos @lorimelichar and myself on the promise of #qs data for research: http://t.co/vrn8XK8Nxk — Steve Downs (@stephenjdowns) March 31, 2014
Steve Huffman (@SteveHuffmanCIO) is the CIO for Beacon Health System
Proving again the #ICD10 delay won’t help CIO’s, we are all receiving TONS of requests for projects now that ICD10 is delayed. #docfix — Steve Huffman (@SteveHuffmanCIO) April 2, 2014
Mary Sobiechowski (@msobie) is the CIO of Kantar Health
Finalist new wearable concepts for multiple biometrics #ciomove #cebit works with all apps for data capture COSINUSS pic.twitter.com/etqRQ06y7h — Mary Sobiechowski (@msobie) March 10, 2014
Kevin More (@kmmore) is the CIO for Human Service and Healthcare.org for May Institute, a nonprofit that offers educational, rehabilitative, and behavioral healthcare services to individuals with autism spectrum disorders and other developmental disabilities.
Jump into the SM Flow RT @tomcatalini: “How Being Social Has Made Me A Better CIO” by @PhilKomarny https://t.co/QRgOtSJM65 — Kevin More (@kmmore) March 31, 2014
Glenn Lanteigne (@GlennLanteigne) is the CIO of medical laboratory services business LifeLabs
Did you know that its National Medical Laboratory Week (LabWeek) Apr21-25 to promote awareness of role of medical labs in life @LifeLabs — Glenn Lanteigne (@GlennLanteigne) March 18, 2014
Bill Swavely (@bswavely) is the CIO for BioTelemetry, the company formerly known as CardioNet.
RT @SimplyAfterDark Twitter Tips for Beginners: Everything I Wish I Knew When I Started: http://t.co/NtjsXEQPTi pic.twitter.com/yfyLHn9UKX
— Bill Swavely (@bswavely) April 2, 2014
David Chou (@dchou1107) is the CIO for the University of Mississippi Medical Center.
53% of clinicians use tablets daily #mhealth
— David Chou (@dchou1107) April 2, 2014
Jay Ferro (@JayFerro) is the CIO for the American Cancer Society.
Imagination is the highest form of research. ~Albert Einstein #cio #leadership
— Jay Ferro (@jayferro) April 2, 2014
[Photo credit from BigStock Photos]