The product formerly but unofficially known as iWatch now has a name: Apple Watch. The wearable device unveiled at Apple’s event today puts a heavy focus on fitness tracking features, as well as payment and walkie-talkie capabilities and, of course, Siri.
Among other things, the device will collect a user’s heart rate, steps taken and calories burned, and communicate with the Health app on the iPhone to store that data and generate fitness goals.
The new Apple Watch. Links to your iPhone to display apps, and acts as a health and fitness device pic.twitter.com/yCVidKCPrr
— Dudley (@dj_pennell) September 9, 2014
Health sensors are nothing without recommendations. Apple pushing hard at the ‘why’ of a smart watch — Benedict Evans (@BenedictEvans) September 9, 2014
Some Twitter users saw immediate use for the watch.
I can’t wait to use the #AppleWatch apps to visually entertain and distract children during examination – key for patient experience!
— Israel Green-Hopkins (@Israel_MD) September 9, 2014
A Deep-dive Into Specialty Pharma
A specialty drug is a class of prescription medications used to treat complex, chronic or rare medical conditions. Although this classification was originally intended to define the treatment of rare, also termed “orphan” diseases, affecting fewer than 200,000 people in the US, more recently, specialty drugs have emerged as the cornerstone of treatment for chronic and complex diseases such as cancer, autoimmune conditions, diabetes, hepatitis C, and HIV/AIDS.
@Conor_utv I like the health tracking potential. I use a Nike Fuelband for that as my Watch at present. Apple Watch will replace. — Ian Robinson (@IanRobinson) September 9, 2014
But it seemed that many more weren’t impressed.
Apple gets into payments and health data like 2 days after iCloud was hacked for celeb skin pics. Cool…think I’ll stick with cash. — Zach Peterson (@zachprague) September 9, 2014
One thing Samsung and Apple needs to know, is that no one gives a shit about health apps or our health on our phones. — Matthew Holbrook (@That_Whiteboy) September 9, 2014
That awkward moment when the fake Apple Watch mock-ups are way cooler than the actual Apple Watch… pic.twitter.com/WvaDKUZrNQ
— Dana Sciandra (@stimboredom) September 9, 2014
$349 for the #applewatch?! You could get a real personal trainer and a manservant for that price, and they wouldn’t be obsolete in a year! — Lloyd Mallison (@ThatBritishGent) September 9, 2014
Still others were left with unanswered questions. (Apple also didn’t address security at all).
sooo… the new Apple watch has integrated health monitoring. how long till that is passed to healthcare insurers then…? just a thought. — claire potter design (@ClairePotter) September 9, 2014
How come Apple didn’t mention how long the battery lasts on the watch? #applelive #wearabletech — Maneesh Juneja (@ManeeshJuneja) September 9, 2014
See more on Apple Watch here.
