Regardless of differences among health systems, one similarity is certain: They all want to know what their competitors are doing online and how they can do it better. Much of the reason for the concern about competition is the fact that two or three health systems are typically situated within a 10-20 mile radius of each other.
Patients are more involved in their own healthcare than ever before, and the consumption process is now as transparent as car shopping. Seventy-five percent of Americans have conducted a search related to personal health in the last year and more than a third use social media to research health conditions. Half of all patients who use the Internet to self-diagnose ultimately schedule a doctor’s appointment.
Munck Wilson Mandala Partner Greg Howison shared his perspective on some of the legal ramifications around AI, IP, connected devices and the data they generate, in response to emailed questions.
This post is sponsored by Fathom. Seventy-seven percent of physicians report being challenged by using healthcare IT in their practices. As the demand for health IT increases, independent software vendors (ISVs) would be smart to think about ways to relieve physicians of this burden. According to BCC Research, clinical health IT spending is expected to […]
As more seniors use the Internet (and the audience grows much more quickly than the general population of users), your website’s usability for this audience is paramount to the health of your organization.
A recent study revealed that more than 90% of those aged 18-24 said they would trust health information they found on social media. Knowing these 18-to-24-yr.-olds represent future patients in an increasingly consumer-driven healthcare world is only one reason why health systems should care about their social media statuses.