Can you measure the ROI of medical device sales training? Mark Wilson is the Director of Training and Development for Advanced Biohealing. In this interview, he tells us why medical device sales training is vastly underrated and why you should be paying closer attention to it.
INTERVIEW HIGHLIGHTS WITH MARK WILSON
With the Rise of AI, What IP Disputes in Healthcare Are Likely to Emerge?
Munck Wilson Mandala Partner Greg Howison shared his perspective on some of the legal ramifications around AI, IP, connected devices and the data they generate, in response to emailed questions.
- The importance of immersing yourself in the business in order to build an effective medical device training program.
- Why the sales training role should NOT be viewed as a transition or developmental position.
- How to convince senior leadership that sales training is essential to business development.
- What Mark means by “training is leading from behind”.
- Mark’s tips for developing a mobile learning strategy.
- Mark’s advice for medical device doers. Hint: Check your passion bucket.
- And much more!
DOWNLOAD THE INTERVIEW WITH MARK WILSON
A Personalized Approach to Medication Nonadherence
At the Abarca Forward conference earlier this year, George Van Antwerp, managing director at Deloitte, discussed how social determinants of health and a personalized member experience can improve medication adherence and health outcomes.
WHO IS MARK WILSON?
Mark Wilson is the Director of Training and Development for Advanced Biohealing, a Shire company. He was formerly the Director of Sales Training and Development for Bard Peripheral Vascular, a division of CR Bard. Connect with Mark on LinkedIn or follow him on Twitter. Have questions for Mark? Email him at [email protected].
