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From patient engagement to more thoughts on Dr. Oz: 5 must-read stories from MedCity News this week

Check out our five most popular stories from this week’s news.

On MedHeads Friday, we covered the hacking medicine phenomenon with Haipeng (Mark) Zhang D.O. Watch the broadcast above, but also review five of the more important topics we touched on this week.

1. What do engaged patients want to hear from healthcare providers?

The walls outside the meeting rooms at the Cleveland Convention Center during the Cleveland Clinic’s sixth annual Patient Experience: Empathy + Innovation Summit this week are lined with chalkboards that encourage attendees to tell others what they want to hear, speak and feel when they themselves are patients, as everyone is at some point.

2. From cancer to feet: the power of Twitter in healthcare

Why should Twitter care about healthcare, other than the obvious reason that it’s a $3 trillion industry just in the U.S.?

Because consumers care about the kind of influence, support and resources that social media can uncover, according to Craig Hashi, one of two Twitter engineers dedicated to healthcare.

3. How one of healthcare’s hottest startups avoided being a middling wellness company

More healthcare startups need to talk about their pivots: the moments when the idea they first started with crumbles and – through sheer force of the marketplace – is changed to what business should have been all along.

4. An inside look at Hacking Medicine

There’s an element of performance anxiety when you’re doing anything in Cambridge. The city just has this palpable buzz of brainpower.

This is particularly true when you gather 400-plus scientists, programmers, physicians and entrepreneurs for a weekend designed to reinvent healthcare. It feels a little like the first day of high school.

5. Should Dr. Oz resign?

Dr. Oz responded to his “critics” on his show, the 10 doctors who petitioned Columbia Medical School for his resignation. Yet, he failed to respond, however, to many other doctor critics calling for his resignation. In fact, a poll conducted on SERMO (the largest social network exclusive to physicians) revealed that over 1500 doctors polled felt that he should resign from his position at Columbia University.