Imagine a teacher calls on a usually confident young girl. She hesitates — not because she doesn’t know the answer — but because opening her mouth hurts too much. For children living in underserved communities, oral pain can be a silent barrier to learning and thriving. That’s why something as simple as fluoridated water remains one of our most powerful tools in the fight for health equity.
Kids could be at risk as more and more communities consider removing fluoride from their drinking water. Tooth decay is the most common chronic disease among children in the U.S. — five times more prevalent than asthma — and water fluoridation has protected them from it for decades. This protection has also saved families, Medicaid programs, and other payers millions in avoidable dental costs.
But if this proven safeguard disappears, what will fill the gap? This isn’t a political issue, it’s a public health challenge with real consequences for kids’ futures. As reality sets in, we must face the possibility of a post-fluoridation era and find new ways to give kids in at-risk communities a fair shot at a healthy smile.
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Fluoride’s oral health benefits
Millions of children from underserved populations suffer from tooth decay every year. Toothaches, infections, cavities, and gum disease are just some of the unfortunate side effects of this preventable condition. Not to mention the stigma and social isolation that comes with bad breath or visible decay. Fluoride’s primary benefit is its ability to fortify tooth enamel, but diets high in acidic foods and beverages constantly threaten it. Fluoride strengthens teeth against acid in plaque, bacteria, and sugary foods by becoming part of the tooth’s protective outer layer. It can also help reverse early-stage decay by replenishing lost minerals and repairing weakened enamel before cavities form.
Fluoride is especially important for kids whose teeth are still developing. Preventing cavities before they require expensive fillings or extractions can also reduce the financial burden on families, insurers, and public health programs.
Perhaps most importantly, fluoride delivery is a key contributor to health equity. It levels the playing field, providing cavity prevention regardless of income, insurance status, or dental care access. People with dry mouth, gum disease, or cavity-prone teeth aren’t just helped by fluoride, they depend on it. For these populations, fluoride isn’t a luxury; it’s essential protection against inevitable decay.
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Payer solutions for a post-fluoridation world
Despite decades of scientific evidence supporting water fluoridation, political and public perception is indeed shifting. Municipalities nationwide have voted to remove fluoride from their water systems, and Utah was the first to implement a statewide ban; Florida followed shortly thereafter. Health advocates must acknowledge these changing attitudes and prepare practical responses prioritizing kids’ dental health. If communities vote to remove fluoride from their water, payers can help fill the preventive care gap.
Insurance providers can expand coverage for alternative fluoride delivery methods that reach children regardless of water fluoridation status. By funding school-based topical fluoride programs, payers can ensure children receive fluoride varnish applications where they learn. Programs like these have helped reduce cavities and increase preventive care participation, particularly among underserved populations. Payers can further these initiatives by reimbursing non-dental providers for applying fluoride varnish and covering the equipment needed for school-based programs.
For families in non-fluoridated communities, dietary fluoride supplements offer another solution. Prescribed by dentists or primary care providers, these supplements can be tailored to a child’s age and the fluoride levels of local drinking water. Payers can incentivize providers to prescribe supplements when appropriate. Covering fluoride rinses and prescription-strength fluoride toothpaste further extends these benefits to families who need additional protection.
Community partnerships are another powerful strategy. Payers can work with schools, community centers, and local health departments to implement mobile dental units that bring care directly to kids. These partnerships can expand the reach of fluoride treatments and oral health screenings while reducing access barriers. By strategically targeting high-risk communities, these initiatives improve oral health equity and reduce downstream costs associated with untreated dental disease.
Prevention is most effective when families are informed and engaged. Payers can also help develop culturally appropriate education campaigns that promote the daily use of fluoride toothpaste and regular dental visits. Digital tools that send text, email, or in-app reminders can proactively prompt families to make and keep appointments. Provider-led nutrition counseling, supported through insurer incentives, can help reduce sugar intake and promote dietary habits that support healthy teeth.
Robust data tracking ensures these approaches reach those most in need. By monitoring metrics like cavity rates and preventive service utilization across locations and populations, insurers can identify gaps and target resources to at-risk communities. This data-driven approach keeps interventions responsive, efficient, and equitable, ensuring that no child suffers unnecessarily from preventable dental disease, regardless of what flows from their tap.
The bottom line
Kids’ oral health shouldn’t depend on local water politics. As communities make their own choices about fluoridation, payers and providers have an opportunity and a responsibility to step up with innovative solutions. Expanded coverage for alternative fluoride delivery, strategic partnerships, and using data to target interventions are the beginnings of a comprehensive safety net capable of catching any kid before they fall through the cracks.
Every child sitting silently in the classroom due to oral health concerns deserves our best efforts. Sure, it saves money in the long run, but more importantly, every child deserves the confidence that comes with a healthy smile. The path forward requires collaboration between payers, providers, and communities, but a thoughtful and committed approach is the key to keeping our most vulnerable populations safe and healthy.
Photo: busracavus, Getty Images
Brian Jones is the Chief Growth Officer at Avēsis, a dental and vision specialty benefits provider. Brian leads initiatives that enhance healthcare access and outcomes for Medicaid, Medicare, and other populations with special healthcare needs.
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