Atif Siddiqi

Atif Siddiqi is the founder and CEO of Branch, the leading workforce payments platform. Branch helps healthcare companies compete for workers by enabling instant payments and other financial services with easy to launch solutions. Atif has been recognized as one of Employee Benefit News’ Top 20 Digital Innovators in Benefits and EY Entrepreneur of the Year: Heartland. Atif holds a B.A. in Economics and an M.B.A. from the University of Southern California.

Posts by Atif Siddiqi

MedCity Influencers

Trends Shaping the Next Generation of Healthcare Workers

Healthcare organizations will need to proactively engage the next generation of workers in order to meet demand. They can start by factoring in these trends and creating an environment that supports a healthy work-life balance, finding opportunities to prioritize flexibility, and leaving room to staff up for new and expanding care fields.

Daily, MedCity Influencers

The Gigification of Healthcare

By leveraging technology and strategies used within the gig economy—and even tapping into the talent pool of gig workers themselves—healthcare organizations can address staffing shortages, retain and motivate more workers, and ultimately deliver better patient care.