Chris Hoffmann

Chris Hoffmann is a Senior Director at Triple Tree, LLC, focused on leading the firm’s research, marketing and executive programs. As the author and editor of numerous research publications, his specialization spans across all of the sectors covered by the firm. He offers significant experience as an operating executive, analyst, and entrepreneur in the technology industry.

Posts by Chris Hoffmann

The 8 categories of crowdsourcing in healthcare

In 2012, we authored a report titled The Evolving Business Case for Social Media in Healthcare – a publication covering the range of social media influences on the industry.  These influences were essentially cloud-based approaches to sharing information between consumers, individual care professionals and healthcare organizations. Back then, ‘Likes’ and ‘Follows’ were the social currency […]

Channel

In the wake of Apple’s HealthKit, does wearable technology need a Switzerland approach?

It’s been roughly three weeks since Apple’s announcement about its Health app, the consumer electronics giants’ new dashboard for capturing health data; and HealthKit, its foray into establishing a healthcare integration platform for wearables and other sensor-generated data. In February, Optum’s acquisition of Audax was market validation for using mobile and rich media features as one approach […]