Carrie Liken joined Yext as the company’s first Head of Industry for Healthcare. In her role, Liken leads all healthcare-related activities, including product and partnership development.
Over the last fifteen years, Liken has gained experience in the government, legal, nonprofit, and for-profit sectors, focusing on healthcare and health policy. For 8.5 years, she worked for Google, where she worked with healthcare organizations of all sizes to better understand the patient journey, digital’s impact on patient and customer acquisition, and how to drive increased revenue and sales through digital means.
Liken holds a degree in public policy and political science from Duke University and a Master of Public Policy from the Harvard Kennedy School of Government, where she focused on health policy.
Hospitals go to great lengths to deliver exceptional care to their patients. That commitment should extend to the digital space. By making your inventory visible, breaking down data silos, and building a better patient experience, providers will have happier patients and healthier margins.