Erez Kaminski

Erez Kaminski is the CEO and Founder of Ketryx Corporation, the first and only connected lifecycle management software for MedTech that unifies quality and R&D efforts to deliver safer, more innovative software 3x faster through the tools developers know and love. Over the last decade, he worked in industries including computational mathematics, biotech, and energy, helping build monitoring systems for pharmaceutical equipment and AI for medication management. Erez is deeply concerned with improving patient care and health outcomes with software solutions.

Posts by Erez Kaminski

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Physician Targeting Using Real-time Data: How PurpleLab’s Alerts Can Help

By leveraging real-time data that offers unprecedented insights into physician behavior and patient outcomes, companies can gain a competitive advantage with prescribers. PurpleLab®, a healthcare analytics platform with one of the largest medical and pharmaceutical claims databases in the United States, recently announced the launch of Alerts which translates complex information into actionable insights, empowering companies to identify the right physicians to target, determine the most effective marketing strategies and ultimately improve patient care.