As senior researcher at Communispace, Katrina conducts primary research exploring participation trends, social dynamics, and technology advances within private online communities and in the marketing landscape more broadly. She provides thought leadership to help Communispace and its clients leverage the power of collaboration for insight and co-creation, presenting her work at conferences and publishing articles in the business and market research press.
In a recent study, a little more than half (55 percent) of Millennials say they would go see a doctor right away if they discovered a lump on their neck, versus 73 percent of non-Millennials. What’s even more surprising is that Millennials consider maintaining a work/life balance to be more important to their overall health […]