As SVP and GM of Vlocity, Kevin Riley leads the health business in its effort to help healthcare companies modernize their customer-facing capabilities using Vlocity and the Salesforce Cloud platform. With two decades of CRM experience, Riley created the methodology for designing healthcare business decisions into CRM platforms. He has designed and delivered CRM solutions for some of the largest health companies in the world including. Previously, Riley held executive leadership positions for health companies ranging from convenient care to health insurance. He served as the first Chief Innovation Officer (CINO) at Blue Cross and Blue Shield of Florida Inc. (Florida Blue). As such, Riley was one of the first CINO’s in the American health insurance industry. While at Florida Blue, he was also the President and CEO of GuideWell Inc. Kevin Riley is an entrepreneur and executive with diverse experience engineering innovative healthcare business models and delivering them to market. Through an evolving application of design-thinking, he constructed a methodology for building healthcare businesses (called modelH), which has won numerous awards. Riley has applied this approach to solving healthcare problems for companies ranging from startups to over $10 billion in revenue. In each case, Riley has combined the discipline of innovation with sound business fundamentals to help transform healthcare concepts into companies with clear customer value. Riley also introduced agile delivery methodologies, customer experience (CX), and design-thinking into many of the organizations with which he has worked. Kevin can be reached at [email protected].
The various stakeholders need to collaborate to design and configure technology that not only meets regulatory, payer, and organizational needs but also satisfies the needs of clinicians, patients, and the general community.