Addressing the 58% Launch Failure Rate: Accelerating Market Access Through Intelligent Decision-Making
Here are some of the structural and strategic causes behind that failure rate, and ways to improve launch outcomes.
Lance Hill
Lance Hill is the Founder and CEO of Within3, a global leader in Launch Intelligence technology for life sciences. Under his leadership, the world’s top pharma and medtech companies rely on Within3 to break down communication barriers across the healthcare ecosystem. A former VP at webMethods and technologist at IBM, Lance brings a deep background in digital transformation. He’s passionate about democratizing drug development and leveraging technology to elevate diverse voices and improve global health outcomes.