With over 20 years of experience in the payments industry, Michelle Dowling is the Vice President of Marketing at Rectangle Health. She has spent the last eight years dedicated exclusively to the healthcare community, helping practitioners leverage technology to maximize the revenue cycle and enhance the provider-patient relationship. It is her passion to educate healthcare leaders on the importance of utilizing the latest digital tools to transform office processes for the betterment of staff and patient experience. Connecting with medical, dental, and specialty offices across the country, she advocates that all practices can be financially healthy.
In addition to Buy Now Pay Later payment plans, digital communication tools like QR codes and text messages have found new relevance in healthcare as they have become normalized through changes made to consumer payment experiences.