Vic Ho and Seth Tyree

Vic Ho is a distinguished Medical Affairs professional with over 20 years combined experience in Field and Strategic Medical leadership roles. Before becoming the Global Medical Solutions Lead for Sorcero she held positions as WorldWide Field Medical Communications Lead for Cardiovascular at BMS and Head of Medical Capabilities and Excellence at Jazz Pharmaceuticals as well as consulting for many companies Medical Affairs teams. Vic is known for her contributions to advancing medical strategy and field medical impact measurement and is an active voice in the Medical Affairs community driving optimization of insights management and fostering customer and patient focused approaches.

Seth Tyree is a seasoned thought leader and strategic advisor specializing in the convergence of advanced data, analytics, and AI to drive strategic decision-making within Pharmaceutical Medical Affairs. His comprehensive background includes deep expertise across life sciences and healthcare data, rigorous statistical analysis, commercial business acumen, and end-to-end product development. This powerful blend allows him to serve as a critical translator, effectively bridging the strategic goals of Medical Affairs leaders with the technical execution of AI implementation teams at Sorcero. As VP of Customer Experience and Implementations, Seth serves as a trusted advisor and thought leader for his customers, actively advising them on designing and operationalizing complete medical insights programs — including strategy, people, process, data, and technology — to ensure they maximize value from AI solutions and become more insights-driven.