Creating an Omnichannel Customer Journey in Healthcare
Improving Customer Experience and Conversion in Healthcare & Life Sciences.
Improving Customer Experience and Conversion in Healthcare & Life Sciences.
Change Healthcare, a Nashville-based company that makes billing and analytics software, is rolling a new software that allows patients to order healthcare services in an ecommerce-like setting. The software allows patients to book, schedule and pay for healthcare services in advance.
Donigan holds little experience in retail, instead serving as a executive at payers like Cigna and Premera Blue Cross and most recently as CEO of Sapphire Digital, a healthcare technology company that helps patients connect to high quality providers.