The Trials Were Always There — Patients Just Couldn’t Find Them
This structural problem calls for a structural solution, requiring no new science, regulation, or data.
When Evidence Gap Becomes a Commercial Liability
The MENA evidence gap for selected portfolios is becoming a commercial liability for drugmakers that could have been prevented at the design stage.
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From Blind Spots to Better Outcomes: How SNF Data Transparency Strengthens LTSS
What if health plans could identify member decline before an avoidable hospitalization occurs? Real-time clinical visibility into long-stay SNF members uncovers risk earlier and drives better outcomes.
AI Won’t Replace Clinical Trial Teams, But It Fixes the Bottlenecks That Keep Patients Out
We don’t have a shortage of willing patients — instead we have a shortage of scalable ways to identify and engage them responsibly. AI, used meaningfully offers a reliable path forward.
Rethinking Where Patient Recruitment Begins
The patients are there. Our recruitment models just aren’t reaching them. Digital patient recruitment is proving to be not just an alternative, but an even more effective approach.
Patient Recruitment Reimagined: How AI is Key to Clinical Trial Acceleration
In an environment where speed, equity, and scientific rigor are all imperative, modernizing patient recruitment is no longer a future goal. It is a present necessity.
Patient-Centricity is Reliant on Representative Clinical Studies
Recent FDA guidance aims to improve research inclusivity and the generalizability of clinical findings by ensuring diverse participant representation — it’s about better science, improved patient outcomes, and equitable healthcare access.
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Automation Didn’t Dehumanize Care. Bad Systems Did.
We have the opportunity to design systems that give people greater capacity for the work where human presence matters most: listening, understanding, reassuring, deciding, and caring.
Better Science, Better Medicine: How Clinical Research Advances Women’s Health
Modern trial designs, digital solutions and a deeper understanding of patient realities are helping to open research to more people, including women and others who have historically been underrepresented.
Navigating 2025: Three Key Trends Shaping the Future of Pharma
Here are three key trends that pharma leaders and clinical operations teams should monitor this year, along with a checklist of strategic priorities to stay ahead.
Streamlined Participant Payments Unlock Clinical Trial Access for All
Participant payment options should include a variety of stipend and micropayment methods to meet participant preferences. Increasing the diversity of payment methods with both banked and unbanked options enhances flexibility, catering to a diverse and international participant base with varying payout needs.
Implementing Inclusivity: Putting Clinical Trial Equity Into Practice
In the realm of inclusivity and equity, planning early and engaging key stakeholders throughout the process makes it possible to make these changes while also safeguarding participants. How can researchers put clinical trial equity into practice?
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Closing the Quality-Affordability Gap in Workplace Mental Health
In an interview, Kyan Health Co-Founder and Chief Commercial Officer Konstantin Struck discussed how Kyan gives mid-market and enterprise employers access to premium workforce mental healthcare, at a price point that is affordable.
The Role of Medical Affairs in Bridging Clinical Trial Access for All Patients
Underrepresentation of racial and ethnic groups and other historically disenfranchised populations in clinical trials continues to be a major challenge. Medical Affairs can help identify solutions.
To Continue the Momentum in Women’s Health, We Have No Time to Lose
We must look both “upstream” – at advocating for change on an institutional level – and “downstream” – at what we can do as individuals to help women secure the care they need.
Search, Click, Enroll? What Clinical Trials Can Learn from E-commerce
Certain features, commonplace on most e-commerce platforms, can help transform clinical trial search databases.
Five Strategies To Boost Clinical Trial Diversity
Without taking specific steps to improve trial diversity, advances in inclusive treatments will continue at a snail’s pace.
Alleviating Patient Burden in Clinical Trials: Modeling a Consumer-Grade Experience
By leveraging analytics to optimize the patient experience in clinical trials, patient attrition will decrease, improving clinical outcomes and research goals.