Why It’s Time for In-Home Care to Catch Up to the Value-Based Care Movement
The move toward value-based care is inevitable and in-home care must not be left behind. To realize the full potential, here are a few key shifts that must happen.
The move toward value-based care is inevitable and in-home care must not be left behind. To realize the full potential, here are a few key shifts that must happen.
Value-based care promises to right the wrongs of fee-based healthcare. But today, we’re a long way from a value-based system. One way to get there faster? Prioritize access to data.
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As healthcare embraces value-based care, data-driven, targeted patient outreach helps close gaps in care that impact performance.
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The last mile of care isn’t where the work ends — it’s where value begins. The most advanced analytics mean nothing if they can’t be activated by the people delivering care.
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A systemic change from FFS to VBC would represent more than a payment model switch, but rather a holistic transition toward patient-centered healthcare that prioritizes outcomes over activity.
Perhaps the most significant health policy of our time, it revolutionized coverage and access, as well as the way healthcare companies communicated. With its future uncertain, now is the time to look back on how it shaped a new era of healthcare marketing strategy and messaging.
By aligning incentives and encouraging collaboration across sectors, we can build a resilient system that adapts to changing needs and delivers value to all stakeholders.
The in-home primary care service model is poised for rapid growth and transformation. However, there is more work to be done before the “Housepitalist” becomes a household word.
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The shift to a VBC model represents more than an evolution in healthcare delivery - it demands a fundamental redesign of our healthcare system and the economic models to support it.
While expanding access to VBC in primary care is indeed an important goal, we must keep in mind that the vast majority of healthcare expenses are in specialty care areas like oncology, where costs continue to rise without improved patient outcomes.
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While VBC opens the door to new care models, they alone cannot solve another key driver of healthcare costs: many people are diagnosed late in their disease progression when care costs are higher.
This new approach is helping payors and providers unlock new value from their VBC initiatives while offering more effective and condition-specific treatment for patients.