Health IT

Wisconsin health IT firm helping in patient scheduling raising $3.4 million

Wisonsin health IT firm MyheatlhDIRECT, a web-based access management system that helps people get healthcare appointments within a network or a community, is raising $3.4 million, according to a regulatory filing. The company, founded in 2005, calls itself a health scheduling exchange and has a browser-based software that can organize and book available appointments in the community […]

Wisonsin health IT firm MyheatlhDIRECT, a web-based access management system that helps people get healthcare appointments within a network or a community, is raising $3.4 million, according to a regulatory filing.

The company, founded in 2005, calls itself a health scheduling exchange and has a browser-based software that can organize and book available appointments in the community into a “searchable and schedulable inventory of healthcare services.”

The filing shows that MyhealthDIRECT has already raised $2.4 million. Last April the company raised $4 million with investments from Arboretum Ventures and Chrysalis Ventures, addition to a $4.9 million in raised in a Series A round of investment

Last April, Jay Mason, the company’s CEO said the company’s application provides operational and financial efficiency for hospitals as well as managed care plans.

And it appears that in the past year, MyHealthDIRECT has made some important inroads in this direction. Mason and other executives at the company could not be reached because they were traveling Friday, but the company’s website documents how the company is working with hospitals and insurance companies.

For instance, when UnitedHealth Group’s Optum division announced the creation of a new healthcare cloud, MyHealthDIRECT was tapped as one of the vendors providing their applications and services to improve the quality of healthcare.

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And the company is working with other healthcare industry players such as independent physicians’ associations – Regal Medical Group in California; hospitals – Baptist Hospital in Tennessee,  and even state government – Milwaukee Health Care Partnership (Partnership) and Wisconsin Health Information Exchange (WHIE), for whom the company manages appointments for poor and uninsured residents.

[Photo Credit: freedigitalphotos user Salvatore Vuono]

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