MedCity Influencers

5 Reasons to Attend Mayo Clinic Transform Symposium

This post is sponsored by Mayo Clinic Center for Innovation. Let’s get straight to the point…we know you are busy. If you work in health care you are probably very busy thinking about ways to improve health care — in practice, delivery, by design, creating new tools, imagining new reimbursement models — it goes on […]

This post is sponsored by Mayo Clinic Center for Innovation.

Let’s get straight to the point…we know you are busy. If you work in health care you are probably very busy thinking about ways to improve health care — in practice, delivery, by design, creating new tools, imagining new reimbursement models — it goes on and on. Knowing this, may we suggest a way you can juice-up your efforts? Register today for the Mayo Clinic Transform Symposium — a chance to think out loud with others just like you (and some who are not) bringing unique perspectives to health care delivery.

Here are five reasons why you should stop what you are doing and register today for the Mayo Clinic Transform Symposium!

1. Connections Aren’t Made Sitting Down
How about connecting with leading-edge innovators from the east and west coasts and others who work around the globe through interactive design workshops?

From coast to coast, San Francisco and Boston-based health tech accelerator, Rock Health, will lead “Start-Up Boot-Camp” for those interested in digital health and new ventures. Interested in Global Health?  How about a workshop with Gene Buckham, M.D., Ph.D., Harvard Medical School’s director of Global Noncommunicable Disease and Social Change, and Aaron Shakow, Ph.D., a historian and health policy expert for Partners in Health.

Spanning both foreign and domestic projects Thomas Fisher, Dean of University of Minnesota’s College of Design, will moderate the “From Tents in Missouri to Buildings in Rawanda” a discussion with Wendy Deibert , R.N, who will highlight her story as a first responder after the Joplin, Missouri tornado and being part of the care team that built a hospital without walls in a parking lot, along with Michael Murphy, an architect who will speak on the health spaces he’s designing with a community in Rwanda, Africa.

2. Lessons Aren’t Only Learned in Lectures
Transform breaks it down, by breaking it up! Five minutes on Social Media health care trends or a new care model for palliative care to a half-hour with Garrison Keillor  or an hour and a half brainstorming workshop.  Themes, topics, insights and personal stories will be presented in  innovative ways. Transform moderator, journalist and commentator, John Hockenberry, will keep the symposium flowing with his usual insightful commentary and behind-the-scene quips.

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ANNOUNCEMENT: iSpot winners with 5 minutes on the Transform Stage! 

3. Being in a Hotel in Vegas Won’t Teach You Much about Healthcare
Why have Transform in Rochester, Minnesota? It’s where the Mayo Clinic is…dontchaknow? Not only will you enjoy the space of the symposium, but also you can explore the Mayo Clinic campus through a variety of tours.

VIRTUAL TOUR: View Mayo Clinic Center for Innovation!

Breakthrough innovation at Mayo Clinic will also be spotlighted on Science Sunday, with scientists presenting on leading edge research in Gastroenterology, Oncology, Hematology and Gerontology.  For those interested in healthcare design research CFI designer researcher Krisa Ryan and Amy Williams M.D. at Mayo Clinic will discuss how they applied design research in a clinical setting. Marc Matthews, M.D. will also host a ‘Design for Doctors’ workshop session, sharing how the past year has been working with a team of designers on a variety of projects.

4. Interesting Topics Don’t Make Provocative Speeches
Provocative speakers make topics interesting.  Topics like ‘Elephants in the Room’ and ‘Designing Ahead of the Problem’ are a reflection of the speakers’ passion.  Phil Satow will tell the personal story of why he founded The Jed Foundation, and Michael Wolff,  renowned journalist, will discuss his recent experience of caring for his terminally ill mother.

VIDEO: View the 3 Minute Transform Symposium 2012 Video!

Discussing ‘New Perspectives’ on-stage, John Hockenberry will interview  Alex Jadad M.D., Chief Innovator and Founder of the Centre for Global eHealth Innovation,  Laura Adams President and CEO of Rhode Island Quality Institute and Reed Tuckson M.D., Executive Vice President and Chief of Medical Affairs of UnitedHealth Group — as they offer their insights  and  experiences.

5. Being Quiet Doesn’t Create Change
But starting new and different conversations with new and different people does. The planning team at Mayo Clinic’s Center for Innovation knows that true innovation requires looking outside of one’s organization and bringing in new perspectives. To kick off Transform, Dick Gephardt, former house majority lead, will be interviewed by Tane Danger,  co-creator of the Theatre of Public Policy, on the landscape of healthcare outside of Washington, D.C. The Theatre of Public Policy troupe will then use the interview as content for several improvisation skits and soliciting audience participation. The GE healthyimagination team will also work with attendees creating a narrative around a topic in health care with a series of workshops, and presenting what they collectively discover over the three days on the main stage on Tuesday afternoon.

VIDEO: View GE HealthyImagination’s Brain Bowl at Transform 2011!

Transform attendees are encouraged to laugh, talk and yes…tweet throughout the three-day symposium.  Tweet at and converse in-person with Lee Aase, Director of Mayo Clinic Social Media and Audun Utengen co-founder of Symplur  and the Healthcare Hashtag Project.

Various networking sessions will allow you to bridge connections, not just bring back business cards.  Check out the Transform website for event details and an updated schedule!  Those interested in sitting around waiting for healthcare innovation to happen — need not apply.

Those interested in being a part of transforming healthcare — register today!