I expected more.
The Top 20 most popular TED talks ever – 2012 edition – was released this week and you had only two that related to medicine:
- The 2008 presentation by brain researcher Jill Bolte Taylor about watching her own brain functions shut down from a stroke (No. 2 with more than 10.4 million views)
- Mary Roach’s 2009 talk “10 things you didn’t know about orgasm (No. 9 with more than 3.8 million views)
With the Rise of AI, What IP Disputes in Healthcare Are Likely to Emerge?
Munck Wilson Mandala Partner Greg Howison shared his perspective on some of the legal ramifications around AI, IP, connected devices and the data they generate, in response to emailed questions.
TED is the epicenter for cool, cutting-edge thinking. Granted, there is now a TEDMED and healthcare speakers still regularly appear on the main TED circuit. But why didn’t healthcare show up more often?
The most popular video was a 2006 presentation about how schools kill creativity, while others on the list were delivered by the likes of Steve Jobs, Stephen Hawking and Tony Robbins.
So take heed, healthcare. Popular videos require panache, a pop culture topic and some star power.
Here are the two healthcare TED talks that made this year’s most popular list.
A Personalized Approach to Medication Nonadherence
At the Abarca Forward conference earlier this year, George Van Antwerp, managing director at Deloitte, discussed how social determinants of health and a personalized member experience can improve medication adherence and health outcomes.
