LifeSci Advisors is making serious damage control efforts to rehabilitate its image. The New York investor relations consultancy came under fire this past January for hiring sexy cocktail waitresses to keep the biotech businessmen company during a J.P. Morgan conference reception.
It was subsequently lambasted for this by a Bloomberg article and by a subsequent petition from BioCentury. Looks like these wrist slaps have resonated with the firm.
It’s working now to improve the lack of gender diversity in the life sciences industry – partnering with organizations like Women in Bio and Girls Inc. of New York City that provide mentorship and potential advancement to women in the STEM fields.
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In a statement, LifeSci Advisors says it “is dedicated to transforming itself into a model for promoting gender diversity” in the industry. It’s met with BioCentury cofounder Karen Bernstein and SV Life Sciences managing partner Kate Bingham to make amends and discuss strategy to move forward.
It’s set up a formal advisory board on gender diversity, made up of both men and women that will counsel LifeSci Advisors on ways to empower women. Let’s see if this works – and next year’s J.P. Morgan Healthcare Conference after parties have a bit more gender equality. LifeSci Advisors’ forthcoming party will certain have a different vibe.
