Big data startup Reltio raises $10M

A new Silicon Valley startup is hoping to bring data-driven applications to a wide swath of healthcare, having just raised $10 million in a Series A to apply cloud-based applications to both providers and pharma. Reltio, started in Palo Alto in 2011 but just officially launched, was founded by the team behind data analytics company Informatica […]

A new Silicon Valley startup is hoping to bring data-driven applications to a wide swath of healthcare, having just raised $10 million in a Series A to apply cloud-based applications to both providers and pharma.

Reltio, started in Palo Alto in 2011 but just officially launched, was founded by the team behind data analytics company Informatica MDM, formerly Siperian. The funding for Reltio comes from Crosslink Capital and .406 Ventures.

While Retio said it can apply its data practices to a number of industries, healthcare and life sciences are specifically being eyed by the startup.

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A Deep-dive Into Specialty Pharma

A specialty drug is a class of prescription medications used to treat complex, chronic or rare medical conditions. Although this classification was originally intended to define the treatment of rare, also termed “orphan” diseases, affecting fewer than 200,000 people in the US, more recently, specialty drugs have emerged as the cornerstone of treatment for chronic and complex diseases such as cancer, autoimmune conditions, diabetes, hepatitis C, and HIV/AIDS.

“The unique challenges faced by healthcare and life sciences companies make Reltio data-driven applications ideal for key account management, affiliation management, HCP/HCO management, product data intelligence, plan and payer management, key opinion leader and clinical trial investigator management,” the company said in a release.

Reltio said it can also apply its cloud data to other areas including support of mergers and acquisitions — a prominent theme in healthcare and always a major IT effort.

Reltio pointed to research from IDC that estimates spending on big data and analytics will reach $125 billion in 2015, with data-as-a-service, or DaaS, growing in importance as cloud and analytics vendors offer more services around data sets.

The CEO and founder is Manish Sood, who previously led product strategy and management for the MDM platform at both Informatica and Siperian.

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