The Chicago-based American Medical Association has launched the Physician Innovation Network, a new online networking site that seeks to bring providers and healthcare entrepreneurs together.
The goal of the platform is multi-faceted.
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For physicians, it presents an opportunity to examine paid and volunteer ways to work with up-and-coming healthcare companies. It also gives health tech startups a way to search for specific doctors who would be able to provide feedback on their products and services.
Additionally, the platform gives both parties a chance to share innovative ideas and access expert insight via online panel discussions.
AMA President David Barbe commented on the announcement in a statement:
We know that when physician expertise is aligned with input from partners on the leading edge of health technology, we produce meaningful results. The Physician Innovation Network will help ensure that physicians play a greater role in leading digital health innovations that expand the bounds of science, enhance patient care, and shape a better healthcare system, and improve the health of the nation.
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AMA and non-AMA members are able to join the platform, which is currently of no cost to physicians and entrepreneurs.
Michael Tutty, AMA’s group vice president of professional satisfaction and sustainability, discussed the network during a fireside chat at the MedCity INVEST conference in May.
This isn’t the first act AMA has taken in an effort to improve collaboration in digital health.
Last year, it launched Health 2047, an innovation studio, to create health IT products to help physician practices and patients.
Earlier this month, AMA founded the Integrated Health Model Initiative, a collaborative that unites the healthcare and technology sectors around a shared data model. Through it, physicians can collect, organize, exchange and analyze useful patient data. Organizations such as Cerner, IBM and Intermountain Healthcare have already signed on as participants.
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