StartUPDATES: New developments for healthcare startups

As part of the MedCitizens program, healthcare and life science startups can share news as part of a weekly roundup. This week, read about new developments at PatientWing, formerly known as VitalTrax, NeuroFlow, and a new careers section on the MedCity News website.

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PatientWing, a digital-platform startup, recently hired two employees – Alex Blackson and Stephen Worley – as it scales to match its rapidly increasing client-base and sponsored clinical trials. As the Product Manager, Alex oversees the growing technical development and support. Stephen, hired as the Marketing Manager, is focused on increasing brand awareness via content creation and digital media. Outside their roles at PatientWing, both Stephen and Alex are Venture for America (VFA) fellows.

“VFA is a two-year fellowship that places young entrepreneurs into startups across the nation, startups where you have the opportunity not only to see what it takes to run a company but build it and be a part of its growth. And now I have that exact opportunity with PatientWing,” said Stephen Worley, Marketing Manager of PatientWing.

“Through the program, we ended up receiving a higher caliber of staff,” said Zikria Syed, CEO and co-founder of PatientWing.

The company expects that with the new additions, it will be able to reach new clients and take on more projects than were possible before.

NeuroFlow has partnered with Genomind, a genetic testing and analytics company, on a platform integration bringing new patient data into the hands of clinical professionals. The application allows physicians to monitor patients’ genetic risks as well as the real-time progress of mental health treatment.

Sponsored Post

Physician Targeting Using Real-time Data: How PurpleLab’s Alerts Can Help

By leveraging real-time data that offers unprecedented insights into physician behavior and patient outcomes, companies can gain a competitive advantage with prescribers. PurpleLab®, a healthcare analytics platform with one of the largest medical and pharmaceutical claims databases in the United States, recently announced the launch of Alerts which translates complex information into actionable insights, empowering companies to identify the right physicians to target, determine the most effective marketing strategies and ultimately improve patient care.

The collaboration will leverage NeuroFlow’s industry-leading mental health integration platform alongside Genomind’s mental health pharmacogenomics service. This novel partnership is intended to create a new standard in mental health care by providing patients and clinicians with actionable tools that support access to care, improve outcomes, and reduce costs in mental health treatment.

The MedCity Careers Site is now live. Employers can now submit open positions to the Careers section on the MedCity News website. These jobs will be posted in the section and will remain on the website for a month. We have made the process as easy as possible. For $295, you supply a brief description of the company, the main responsibilities and requirements of the position, and how to apply. Content should not exceed 500 words and you can include a company logo.

Why use MedCity to support your recruitment efforts? Our 10 year-old publication has 40,000 newsletter subscribers spanning providers, payers, biopharma, medical device and health tech companies. We recently rolled out a weekly biopharma newsletter. Additionally, we attract 425,000 unique visitors each month and have a social media following of more than 38,000.

Best of all, members of the MedCitizen startup network receive 50 percent off job posts for the rest of 2019.

If you are interested in posting your open position, please contact Winnie Liu at [email protected] today.

Picture: akindo, Getty Images