Gauging the consumer experience of healthcare in the post-Covid era
Many healthcare organizations are adopting design-thinking and agile principles to drive faster transformation. These methods require a deep empathy of the patient.
One big reason healthcare access is hard
Healthcare brands invest enormous sums of money in marketing campaigns, websites, and apps that will never be effective until a consumer can overcome the data barriers to healthcare access.
The Funding Model for Cancer Innovation is Broken — We Can Fix It
Closing cancer health equity gaps require medical breakthroughs made possible by new funding approaches.