Dr. April Zambelli-Weiner is the founder and CEO of TTi-Health Research & Economics, where she oversees medical device business development and leads with a passion for patient advocacy and developing technologies that help address even the most niche clinical needs. As a Hopkins trained epidemiologist and healthcare business innovator and entrepreneur, Dr. Zambelli-Weiner leverages her experience to influence healthcare policy and transform healthcare from the top down and the bottom up.
For most companies and medtech, in particular, good business practices (GBP) happens on multiple levels. On the micro level, it’s more prescriptive (i.e., regulatory best practices or good manufacturing practices). On the macro level, it’s expressed as a set of ethics and principles that govern a company’s conduct.