Harshit Jain MD is the Founder and CEO of Doceree, the first global network of physician-only platforms for programmatic marketing. With Doceree, Harshit is aiming to address the acute problem of rising cost of healthcare by bringing in efficiency and effectiveness in marketing to physicians by pharma brands on digital platforms with methodical use of data and creativity.
The pandemic has led pharma marketers to embrace digital marketing communications and the benefits of investing in telehealth platforms to engage physicians are numerous and provide a tremendous opportunity.