VP of Strategy at Glooko
Michelle deHaaff is VP of Strategy at Glooko. A long-time technology industry veteran, Michelle leads strategy at the diabetes-focused digital health company. Michelle brings to Glooko over 20 years of technology industry experience with a focus in analytics and customer experience. Previously Michelle held leadership positions in marketing and product management at Medallia, a customer experience management company, Attensity, a natural language processing analytics company and Blue Martini, a data-driven e-commerce company. Michelle also consulted Silicon Valley giants as a CRM consultant at Ernst and Young management consulting. Michelle earned a BS in Marketing from NYU's Stern School of Business and an MS in Integrated Marketing from Northwestern University.
Companies that leverage AI can leapfrog antiquated players with data that can do everything from coach a person about which exercise regimen has the biggest impact on their health outcomes to which medicine a clinician should prescribe to a specific patient.