Wearables to fill the state of Texas (and other CES 2015 thoughts)

It was my second year attending the wild and crazy Computer Electronics Show and, particularly the Digital Health Summit. If you’re looking for outrageous innovation that makes you hit your head with the heel of your hand and say “WTF?” CES is the place for you. As if Vegas isn’t surreal enough without 150,000 nerd […]

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Physician Targeting Using Real-time Data: How PurpleLab’s Alerts Can Help

By leveraging real-time data that offers unprecedented insights into physician behavior and patient outcomes, companies can gain a competitive advantage with prescribers. PurpleLab®, a healthcare analytics platform with one of the largest medical and pharmaceutical claims databases in the United States, recently announced the launch of Alerts which translates complex information into actionable insights, empowering companies to identify the right physicians to target, determine the most effective marketing strategies and ultimately improve patient care.

Verizon backing away from telehealth? MDLive picks up top execs

In a sign that competition in the telemedicine market is heating up, MDLive founder and CEO Randy Parker said it hired a couple of Verizon’s Virtual Visits team in the past month in an interview at the Consumer Electronics Show in Las Vegas this week. Verizon stopped offering the Virtual Visits package last year roughly […]