
6 ways to use LinkedIn company profiles to build stronger B2B connections
LinkedIn has earned its reputation as the top professional networking website with 175 million members, but for most companies the LinkedIn Company page remains the road less traveled with a paltry 2 million businesses. I tapped some LinkedIn experts, Susan Gunelius, author of The Complete Idiot’s Guide to LinkedIn and KeySplash Creative founder, and Donna Serdula, author […]