America’s obesity epidemic requires action, not posturing
Pinterest's move to outright ban all ads referring to weight loss — regardless of quality of information — is woefully misguided, writes a former Pinterest executive.
AMA urges tech giants to combat misinformation about vaccines
In a letter addressed to the CEOs of Facebook, Pinterest, Amazon, Google, Youtube and Twitter, AMA executive vice president CEO James Madara wrote about the medical community's concern about the spread of misinformation on vaccines.
Collective Health is growing by bending healthcare’s cost curve
While healthcare costs for employees have risen around 5 percent for the past few years, Collective Health clients actually saw their medical trend decrease by 0.3 percent from 2016 and 2017.
Fighting the afternoon blahs? Check out these healthcare infographics on Pinterest
Finding it hard to focus on work or counting the minutes until 5? Take a work-related Pinterest break. Paul Sonnier, the founder of the Digital Health group on LinkedIn, has collected more than a dozen infographics on this board. I get several e-mails every day asking me to “Check out this great new infographic!” We […]
Media company’s “visual medical encyclopedia” is a Pinterest experiment for pharma
Here’s an interesting play on healthcare social media. Despite the fact that pharma has been largely absent from Pinterest, a media company that provides drug information crowdsourced from pharmacists is turning to the social media outlet to spread its medication-related content. Texas-based media company RxWiki provides social media services to community pharmacists and condition- and […]
Mayo Clinic’s social media chief on creating nimble content & choosing social media outlets
A health system like Mayo Clinic has plenty of advanced equipment to put together high-quality videos for its website and social media outlets. But interestingly, it doesn’t use that equipment for as many as two-thirds of the videos it posts to its YouTube account. “If we were to produce everything like that, we wouldn’t be […]
A Deep-dive Into Specialty Pharma
A specialty drug is a class of prescription medications used to treat complex, chronic or rare medical conditions. Although this classification was originally intended to define the treatment of rare, also termed “orphan” diseases, affecting fewer than 200,000 people in the US, more recently, specialty drugs have emerged as the cornerstone of treatment for chronic and complex diseases such as cancer, autoimmune conditions, diabetes, hepatitis C, and HIV/AIDS.