MedCity Influencers

Fuelling Business Decisions for Medical Device Companies

Do you know what the real-time market share of your medical device is?  Or what about this: Which hospitals are performing the procedures where your medical device is used the most? Perhaps better yet, where are the facilities that will have the largest procedure volume growth? Okay, enough of the questions.  How about some answers. […]

Do you know what the real-time market share of your medical device is?  Or what about this: Which hospitals are performing the procedures where your medical device is used the most? Perhaps better yet, where are the facilities that will have the largest procedure volume growth?

Okay, enough of the questions.  How about some answers.  In this interview with Ken McLaren, VP of Product for Millenium Research Group, we learn how MRG’s actionable insights and analytics can help medical device companies create meaningful marketing strategies and gain sustained competitive advantages.


INTERVIEW HIGHLIGHTS WITH KEN MCLAREN

  • What is Millenium Research Group (MRG)?
  • The unique nature of MRG’s data.  Note: Their data sets are more than simple bar graphs.
  • How does Millenium Research Group collect their amazing medical device data sets?
  • An in-depth look at some of MRG’s solutions and their impact on medical device companies.
  • 2 macro trends in the medical device space that Ken and his team at MRG are noticing.
  • Ken’s advice for ambitious medical device doers. Hint: How close to your customers are you?
  • And much more!

DOWNLOAD THE INTERVIEW WITH KEN MCLAREN

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PDF Transcript of Interview with Ken McLaren – VP of Product at Millenium Research Group

Original Audio Interview with Ken McLaren – VP of Product at Millenium Research Group


WHO IS KEN MCLAREN?
Ken McLaren is the VP of Product for Millenium Research Group. Check out the MRG blog or follow them on Twitter.  Also, don’t forget to take a look at their upcoming webinars.


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