If you want your company’s website to pop up on the right side of an AI-generated response, it’s crucial to build rich, authoritative content so that AI crawlers find your site and use your information to generate these overviews, leading patients to your digital front door. Here are some practical ways to do that.
Healthcare consumers are increasingly turning to the internet to research their care options, and provider and payer websites are among their top choices for information, according to a new survey of 1,000 U.S. adults. Over half of the respondents said they would use a provider or payer website to search for a new doctor.
Zelis highlights how employers, payers, and consumers are integrating digital tools to manage healthcare costs.
The San Diego-based health system experienced a cyberattack on Saturday, following which it suspended user access to several IT applications, including its patient portal. Though it is not clear if patient data was compromised, care services were affected, with the system having to reschedule some appointments and revert to paper records.
Healthcare consumers want the same level of ease when scheduling a health check-up as they have when booking an Uber, and younger generations of Americans are increasingly hinging their care selection preferences on facilities that offer a user-friendly digital front door, a new report shows.