Jennifer Dennard

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MedCity Influencers

Connecting the Docs for a Better Birth Control App

As I mentioned in my last post, HIMSS is always great for people watching and stumbling upon great new concepts and products. A chance encounter with Jason Hwang, founder of PolkaDoc, combined the two. Hwang was kind enough to chat with me about his company, which has created the first birth control app of its […]

Health IT

Watching for Wearables at HIMSS14

My fourth HIMSS has come and gone, and all I have left to show for it are numerous bits of badge flair and a new Withings activity tracker, courtesy of the good folks at HIMSS and – the team behind the weekly #HITsm tweetchats. (Who knew you could social network AND play bingo at […]

Sponsored Post

Physician Targeting Using Real-time Data: How PurpleLab’s Alerts Can Help

By leveraging real-time data that offers unprecedented insights into physician behavior and patient outcomes, companies can gain a competitive advantage with prescribers. PurpleLab®, a healthcare analytics platform with one of the largest medical and pharmaceutical claims databases in the United States, recently announced the launch of Alerts which translates complex information into actionable insights, empowering companies to identify the right physicians to target, determine the most effective marketing strategies and ultimately improve patient care.

Health IT

Going for the Gold at #HIMSS14

The annual HIMSS conference is nearly upon us, kicking off in less than two weeks in Orlando. When I attempt to convey the magnitude of the Health Information Management Systems Society event to non-industry folks, I often describe it as the Olympics of our industry – an ironic statement given the games going on in […]

MedCity Influencers

Crank up the Personality in Healthcare IT

I think it goes without saying that strong personalities tend to leave big impressions. This seems to be true in the business world, no matter what type of industry you’re in. I’ve find that in healthcare IT, the big personalities often get their fair share of media coverage – no doubt a small part of […]


Digital Health Show Down: CES vs. mHealth Summit

I’ve not yet had the chance to attend the mHealth Summit (held last December in D.C.) or the Consumer Electronics Show (CES), going on now in Las Vegas. After hearing somewhat lukewarm reviews of the mHealth Summit, I’m especially interested to hear how the digital health track of CES compares. Who better than my good […]


Setting up Makerspaces for Healthcare Innovation

Growing up, my dad personified the word “hobbyist.” Though a recording engineer by trade, he was always building model cars or ships, crafting railroad trestles from toothpicks and scrap wood, or rigging together electric (ok, psychedelic) light displays for the fun of it. He never met a project he couldn’t tackle, though resources and time […]

Health IT

Look to Space Tech for Next Phase of HIT Innovation

During holiday down time, I try to indulge in a variety of relaxing activities – eating foods I shouldn’t, starting puzzles I’ll probably never finish, and reading as many books as my kids’ attention spans will permit. The Thanksgiving break saw me finish ‘The Astronaut Wives’ Club by Lilly Koppel. While not the best written […]

Devices & Diagnostics

Government: Friend or Foe of Disruptive Innovation?

As I mentioned in my last blog post, I have been heavily involved with organizing the Health IT Leadership Summit. The event, which took place last week, has certainly matured in the four years it has been held. From a marketing perspective, we’ve gone from solid numbers to sell-out numbers, from a tweet stream populated […]

News Could Stand to Learn HIT Lesson from the Mortgage Industry

By now, we’ve all read about the dismal go live of I consider myself an eternal optimist when it comes to healthcare IT and I firmly believe that, eventually, the kinks will get sorted out, the “tech surge” will help make online sign-up easier than enrolling over the phone, and future generations of healthcare […]

MedCity Influencers

HIT Innovation is in the Eye of the Beholder

Innovation. It’s such a loaded term these days, especially in the world of healthcare IT. Depending on whose company you’re in, a conversation about innovation can go one of three ways: excited dialogue about movers and shakers behind up and coming clinical IT solutions; a shaking of heads due to the plethora of nearly identical […]

MedCity Influencers

Rise of the Fashionable Machines

“Intimate Computing.” It was a phrase buried deep in a predictive piece on the role Burberry CEO Angela Ahrendts will likely take as the future head of Apple’s retail and online businesses. Though I had never heard of or read it before, it certainly piqued my interest. Was it the softer side of wearable tech? […]