Our own Neil Versel attended the American Medical Informatics Association conference in San Francisco this week and came away with some new insights on where the focus lies on digital health and patient engagement currently.
For one, a new paper demonstrating how mobile and social technology makes patients feel empowered in caring for their diabetes was presented. And Dr. Robert Wachter, chief hospitalist and chief of the medical service at UCSF Medical Center, insisted progress within digital health is crucial with the statement: “It is not an exaggeration to say that in the last five years, we have gone from a primarily analog business to a primarily digital business. That is a huge deal.”
We’ll also talk about interoperability issues, including a feature-length film shown at AMIA that explains health information exchange to the masses.
Why Pharma Companies Should Look To Social Media For Better Patient Insight
Healthcare decision-makers, especially at pharmaceutical companies, must prioritize patient input. Data collected from social media listening is a significant step in the right direction.
Tune into MedHeads at 4 pm Eastern Friday to discuss these subjects along with other news in healthcare innovation from the week. Join us via the YouTube embed below or on our Google Hangout Hangouts On Air page.
[youtube http://www.youtube.com/watch?v=mvCK2EiIjyo]